Google Sets the Crosshair on Apple with Own Smartwatch, Cheap Pixel

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Google wants to take full advantage of the crisis Apple is going through with the iPhone lineup, so the search giant will bet big on hardware in 2019.

This is according to a report from Nikkei, who cites sources familiar with Google’s plans as saying that the company wants to roll out its own smartwatch, a cheaper Pixel phone that would cost less than Apple’s iPhone XR, and even a security camera.

Google wants to become a more important player in terms of hardware, and it all starts with the smartphone portfolio. The Pixel lineup has until now been positioned as a premium phone, with the cheapest Pixel 3 available for $749.

But Google now wants to create a more affordable model that would hit the shelves as an alternative to the iPhone XR and cost less. No specifics on the target price are available right now, though it’s believed this would… (read more)

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