Currently referred to as AirPods Lite, the new model is likely to land in 2024, especially as the company is allegedly expecting lower sales in 2023.
This is because the demand for the AirPods would slow down this year, so the yearly sales will go down from 73 million units in 2022 to 63 million units in 2023.
This is the reason the iPhone maker wants to reignite the interest in the AirPods with a Lite version, which is expected to come with a lower price tag. The main goal of the new AirPods would be to make Apple more competitive in the budget earbuds market, especially as more and more companies are launching similar products but at a lower price.
At this point, the cheapest Air… (read more)
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