Key Points:
• Apple MixC Hefei, the first store in Anhui province and China, opens to the public on Saturday, January 18.
• The store features a wide, curved glass storefront, sustainable and locally sourced materials, and offers both Genius Bar services and Apple Pickup.
• The store is home to over 80 team members, offering personalized shopping advice, support, and assistance with trading in eligible devices and switching to iOS.
Apple is expanding its retail presence in China with the opening of its first store in Anhui province, Apple MixC Hefei. Located in a prominent business and financial district, the store offers customers a range of Apple products and services, including the latest iPhone 16 lineup, MacBook Pro with M4, and Apple Watch Series 10.
"We are so thrilled to open Apple MixC Hefei," said Deirdre O’Brien, Apple’s senior vice president of Retail and People. "Our dedicated team is excited to support the local community and provide personalized experiences that empower customers, whether they are looking to upgrade to the latest iPhone 16 or learn how to go further with their devices."
The store’s design is a reflection of Apple’s commitment to sustainability, with a wide, curved glass storefront that blends the inside and outside, and the use of locally sourced materials. The store offers both Genius Bar services and Apple Pickup, making it convenient for customers to receive support and collect their online orders.
The Apple MixC Hefei team is ready to offer customers personalized shopping advice and support, including assistance with upgrading and trading in eligible devices, choosing monthly financing options, and switching to iOS. Customers can also take advantage of a curated online shopping experience paired with seamless collection through Apple Pickup or immediate delivery service.
To celebrate the upcoming Chinese New Year, Apple is offering a special-edition AirPods 4 with Active Noise Cancellation engraved with the symbol for the Year of the Snake. Customers can also sign up for a special Chinese New Year workshop that teaches new ways to capture and relive memories using iPhone 16 and Apple Vision Pro, the company’s first spatial computer.
Apple MixC Hefei will officially open its doors to the public on Saturday, January 18, at 10 a.m. local time. Whether you’re looking to upgrade your iPhone or learn how to get more out of your Apple devices, Apple MixC Hefei is the perfect destination.
Actionable Tip: If you’re in the area, be sure to check out the Apple MixC Hefei store and experience the latest Apple products and services firsthand. You might even catch a glimpse of the special-edition AirPods 4 with Active Noise Cancellation, available for a limited time only.
Don’t forget to check out some new iPhone Tutorials.