Even though it’s also one of the biggest overhauls of the iPhone since the first model launched in 2007, the price is what’s holding back a substantial number of potential buyers from actually purchasing the device, and as it turns out, Apple knows this very well.
In an interview with Time, two Apple executives discussed the price of the iPhone X, explaining that the company’s culture is what makes the device more expensive than the rest of the devices on the market.
“Our goal is always to provide what we think is the best product possible, not always the lowest cost,” Dan Riccio, Apple’s senior vice president of hardware engineering, explained.
More than just a phone
Despite Apple not necessarily building phones that… (read more)
Source link
Remember to like our Facebook and follow us on Twitter @iOSMode for a chance to win a free iPad Pro every month!
Quick Links: Download iPhone & iPad Wallpapers | iPad Tutorials | iPhone Tutorials | Download iOS Games | Download iOS Apps