Apple Stores Unleash Surprise Upgrades Next Week: What’s Inside?

Key Points

• Apple is expected to launch new merchandise at its retail stores next week.
• The new merchandise is likely to be the Black Unity Apple Watch band for 2025.
• Apple typically announces new watch bands in mid-late January and makes them available a week later.

Apple is reportedly gearing up to launch new merchandise at its retail stores next week, and rumors suggest that the highlight of this launch will be the new Black Unity Apple Watch band for 2025.

The Wait is Almost Over

Apple typically announces new watch bands around mid-late January and makes them available a week later. With the release candidate of iOS 18.3 just out last week, it’s a fair bet that the new watch band is around the corner. According to Bloomberg’s Mark Gurman, Apple will be performing "merchandise/floor marketing updates" at its retail stores next week, and it’s likely that the new Black Unity Apple Watch band will be the star of the show.

Unreleased Watch Band References Found in tvOS Code

MacRumors contributor Aaron Perris recently discovered references to the unreleased watch band within tvOS 18.3 code. This suggests that the launch is imminent. For those who might be new to this tradition, Apple began launching Black Unity Apple Watch bands in 2021, and they’ve remained an annual tradition since then. These bands typically feature a red, green, and black color scheme, and they’ve often been accompanied by a new watch face.

Actionable Tip

If you’re looking to get your hands on the new Black Unity Apple Watch band, make sure to check Apple’s retail stores or online store next week. Keep an eye out for any announcements or updates from Apple, and you might just snag this limited-time release before it sells out.

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