More specifically, Apple held 36.1 percent of the smartwatch market in the first quarter of the year, up from 35.9 percent in the same quarter of 2021.
Samsung is the runner-up, and the good news for the South Korean company is that its market share has increased significantly from 7.8 percent to 10.1 percent.
Fitbit recorded a massive drop
Counterpoint expects the market share owned by the Apple Watch to increase by the end of the year. The Cupertino-based tech giant is projected to take the wraps off a new Apple Watch generation in the fall.
“Although the global smartwatch market saw little growth in 2020 due to the impact of Covid-19, it has continued to perform well since its rebound last year. In particular, Apple accounted for more than … (read more)
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