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Apple Business Essentials is Apple’s solution for businesses not quite ready for a full-fledged device management solution but would likely stick to “unmanaged” devices otherwise. I’ve said from the beginning of the release: Apple’s competitor for business essentials is unmanaged and devices that are not in compliance. Recently, CDW announced it would begin reselling Apple Business Essentials as well. For a limited time, they’re even offering two months for free.
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