It’s Getting Worse for Apple: Older iPhones Beat New Models in Q1 Sales

Apple has no reason to be pleased with sales of the iPhone, not only because the iPhone X isn’t performing exactly as expected, but also because older models seem to beat newer ones in terms of shipments.

The company sold a total of 45 million devices in the first three months of the year, according to data shared by Susquehanna Financial Group analyst Mehdi Hossein, a decrease of 13 percent from the same period a year ago.

And while the drop itself is bad news given that the iPhone 7 has been criticized because of the subtle design improvements over the previous generations, what’s worse for Apple is that new models don’t seem to generate too much excitement.

The iPhone X struggle

The analyst says Apple sold only 8 million iPhone X units during the quarter, while the iPhone 8 series, including both the standard and the Plus model, accounted for 15 million sold … (read more)

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